Academics

RETAIL MANAGEMENT COURSE DESCRIPTIONS
Diploma Program
Program Description & Job Opportunities
Course Listings
Course Descriptions

AC106 ACCOUNTING FOR SMALL BUSINESS I (2.0 credits/36 clock hours)
An introductory course in accounting, the purpose of which is to acquaint the students with the relationship between accounting and business and to define basic accounting terminology. This course introduces the students to the following: double-entry accounting, journalizing and posting entries, combination journals, work at the end of the fiscal period, preparing financial statements, and adjusting and closing entries. Prerequisite: None.

AC107 ACCOUNTING FOR SMALL BUSINESS II (2.0 credits/36 clock hours)
Accounting for Small Business II expands on the groundwork laid in Accounting for Small Business I. The major emphasis of the course is on the actual basis of accounting as it applies to a merchandising enterprise. Topics covered include purchases and payments for merchandise, sales and collections for merchandise, accounting for cash, payroll, worksheets, financial statements, adjusting, closing and reversing entries. Prerequisite: Accounting for Small Business I with a minimum grade of C-.

AC108 AUTOMATED ACCOUNTING (1.5 credits/30 clock hours)
This course is designed to provide a realistic hands-on approach to computerized accounting principles as they relate to a small business, utilizing the following systems: general ledger, accounts receivable, accounts payable, materials management, and financial statements. Prerequisite: Accounting for Small Business I and II.

CP114 COMPUTER FUNDAMENTALS (3.0 credits/60 clock hours)
This course in operating systems is designed to introduce students to the terminology and concepts that are required for computer literacy and for future computer related courses. Topics to be covered include hardware, software, DOS, Microsoft Windows, and a brief history of computers. Prerequisite: None.

MG195 CUSTOMER RELATIONS (2.0 credits/36 clock hours)
Principles of customer service and customer service techniques will be presented. Emphasis will be placed on communication skills, problem solving, customer retention issues, and the development of customer service strategies and policies.

EN101 ENGLISH I (3.0 credits/60 clock hours)
Students will learn the current practices of effective oral and written communication skills necessary for success in business and industry. Prerequisite: None.

GE127 ENGLISH II (3.0 credits/60 clock hours)
Students will continue studying and practicing the four bases of writing (unity, support, coherence, correctness). Students will write paragraphs, essays, summaries of short articles, continue to write in their journals, and a write a research paper. Prerequisite: English I.

GE135 ENGLISH III (3.0 credits/60 clock hours)
In order to prepare them to be successful writers of business correspondence, students will, via individual and group practice, apply the skills learned two writing effective business messages. Students are required to develop and implement a plan of action for composing memos and letters for typical business situations. Additionally, students will prepare a resume, letter of application, and a thank-you letter. Prerequisites: English I and II.

GE109 HUMAN RELATIONS (2.0 credits/36 clock hours)
This course is designed to be an in-depth study and the building of specific skills in the area of one-to-one communication. Emphasis is placed on group dynamics, conflict resolution, dealing with diversity, and social responsibility. Prerequisite: None.

MG202 INTRODUCTION TO BUSINESS (3.0 credits/60 clock hours)
This course is designed to prepare the student to interact with the business world in a knowledgeable manner whether he/she owns the business, works for the business, or just deals with the business as a customer. The course will cover areas including forms of business ownership; the process of management and empowerment; the global dimensions of business; working in teams; promotional strategy; and labor/management relations. Prerequisite: None.

GE141 INTRODUCTION TO BUSINESS MATH (2.0 credits/36 clock hours)
This course is designed to refresh the student’s knowledge of math fundamentals and to apply these fundamentals in business and everyday life. The concepts covered are a review of decimals and fractions, bank reconciliation, percentages, payroll, cash and trade discounts, and related areas. Prerequisite: None.

CD204 JOB SEARCH SKILLS (1.0 credit/24 clock hours)
This course instructs students in job seeking skills. Topics such as informational interviewing resume development, application completion and job interviewing will be covered. Students will identify work and personal skills, role-play mock interviews using the video camera, and start to develop a list of prospective employers for which they would like to work. Prerequisite: None.

MG101 MANAGEMENT I (2.0 credits/48 clock hours)
The purpose of this course is to acquaint the students with the basics of management, including basic management terminology. Concepts of management are explored from a historical and practical perspective. The four functions of management—planning, organizing, leading, and controlling—are defined. Managerial planning is examined and qualitative and quantitative planing techniques are introduced. Organizational design and structure is analyzed to determine its impact on goal attainment. Prerequisite: None.

MK101 MARKETING (3.0 credits/60 clock hours)
An introduction to the principles of marketing. Through readings, case studies and lecture, the student will become familiar with consumer behavior as well as the 4 P’s (price, promotion, place and product). The marketing of services and non-business situations will also be discussed. Prerequisite: None.

AC109 PAYROLL ACCOUNTING (2.0 credits/48 clock hours)
Payroll accounting introduces the student to the history of employment laws in the United States, the requirements for maintaining employees’ payroll records, the computations necessary to determine proper wages and appropriate tax withholdings, the procedures for remitting the taxes, and the employer’s responsibilities for reporting payroll information to the various governmental agencies. Current Federal and Pennsylvania requirements will be discussed. In addition, the student will be exposed to an overview of the process necessary to record payroll transactions in a manual and computerized payroll system. Prerequisites: Accounting I or Accounting for Small Business I, and Business Math I or Mathematics.

MK191 RETAILING (3.0 credits/60 clock hours)
This course examines the different aspects of working in a retail store. Duties such as merchandising inventory control, pricing, buying, store operations, display, and store management will be stressed. Field trips and retailing-oriented speakers will be used to give the student a true picture of the world of retailing. Prerequisite: None.

MK190 SELLING (2.0 credits/36 clock hours)
Principles of personal and non-personal selling and selling techniques will be presented. Attention will be focused on the fact that personal selling is a key element of a firm’s promotional strategy. Particular emphasis will be placed on building person-to-person relationships; how and why customers buy; and the role of salespeople as advisors, consultants, and partners to the buyer. Traditional topics such as prospecting, the sales presentation, negotiating resistance, and closing a sale will also be examined. Prerequisite: Marketing.

GE224 SPEECH (1.0 credit/24 clock hours)
This introductory course offers fundamentals in communication with emphasis on improving speaking and listening skills. This course will familiarize students with formal speech preparation, presentation skills, and nonverbal communication. Prerequisite: None.

CP104 SPREADSHEETS (3.0 credits/60 clock hours)
This course uses a problem-solving approach to teach spreadsheet functions. The student will be introduced to beginning and intermediate level spreadsheet functions that will be used for creating, manipulating and enhancing a worksheet, for creating graphics based on the worksheet, enhancing a worksheet, integrating worksheets, and graphics. Prerequisite: Computer Fundamentals or Introduction to Computing(Accelerated).